The Spam Diaries

News and musings about the fight against spam.
 by Edward Falk

Wednesday, November 12, 2008

Classmates.com sued for false advertising

You've seen the ads for classmates.com, I'm sure. Banners at the top of seemingly every web page on the internet that say "She married him? Catch up on the latest petty gossip at Classmates.com". Or something like that.

Today's Wired magazine has an article entitled Classmates.com User Sues; Schoolmates Weren't Really Looking for Him. The headline pretty much says it all. Anthony Michaels of San Diego, CA received a message from classmates.com telling him his old high school chums were looking for him. He paid $15 for a premium membership and found out — get ready for it — they lied. Nobody was looking for him. Now he's suing (scanned pdf, 20 pages) for false advertising and hoping for class action status.